From A to B and Back Again, Again
The New York City Graphic Design Dialogs

Dialog #3: Service

Wednesday, May 16, 2012
7:00–9:00 p.m.
2 w 13 Street, 10th Floor Loft
Parsons / The New School

Many designers are abandoning the idea of serving clients, and moving toward serving customers/users/audience instead. At the same time, there is a resurgence of craft, earnest service, and artisinal self-respect in being a service provider. But design anxiously lags behind, still torn between contradictory desires for avant-garde practice, social relevance, white-collar status, and success. What is the relationship of design to service?

Event is in the 10th floor loft. Refreshments will be served.

Chris Fahey
User Experience Lead, ZocDoc
Co-founder, Behavior Design

Duncan Hamilton
Designer and publisher, the Uses of Literacy

Alex Lin
Principal, Studio Lin

Renda Morton
Designer, The New York Times
Co-founder, Rumors

Paul Sahre
Principal, the Office of Paul Sahre

Glen Cummings
Principal, MTWTF

Moderated by
Juliette Cezzar
Director, BFA Communication Design
Director, BFA Design & Technology
Parsons / The New School