Communication Design faculty Chris Allick teaches Creative Computing and works at Droga5 as Creative Technology Director where he tries to create non-traditional approaches to advertising.
In general I try and create work that is fun and delightful with a simple insight. There is a conceptual side, and a lot research that goes on behind the scene, but I rarely work on a project that doesn’t make you smile in the end. I love teaching at Parsons. It’s the most rewarding thing I’ve done in a long time. The students are great, even if they don’t do their homework sometimes. They are very busy and have all sorts of amazing things to learn during their academic journey. That forces me to focus, and find tangible value in creative computing and interaction design. If it’s not useful and compelling, they’ll move on. In trying to find that real value, and fresh ways of discussing often dense topics, I always find new truths and exciting things to think about. Do your homework!