Advanced Typography: A Typographic Logo

Students in my Advanced Typography class have been imagining a new typographic logo for the University of Alabama Press. Laetitia Raoust’s solution (shown below in various applications and in her standards manual) cleverly rearranges the letters in Alabama to form the state’s shape—then captures it in a mod, book silhouette.


8 Comments so far. Comments are closed.
  1. Wow! Very nice one huh?. Job well done. Keep it up!

    • ABO,

      i feel bad for everyone here who is syiang graphic design is dead. I dare you to say that to Stefan Sagmeister, or Massimo Vignelli. If you can’t find a job you’re doing something wrong. You need to be great in all aspects. Being a graphic designer requires talent, its not just a course you can take in school and expect to come out amazing. Some schools just teach people tutorials but maybe some people just dont have it. It takes dedication to study it and make design the air you breathe.

  2. That’s great news, Laetitia! Congratulations.

  3. Katarzyna Gruda,

    Very cool, indeed. Congratulations Laetitia!

  4. Laetitia Raoust,

    Thanks – and the cool thing is that it got me a free-lance job for an ad agency training program. They saw the post and contacted me 🙂

  5. FX Gossebo,

    Smart and great idea. Congratulations…

  6. Celine Chang,

    I love the very graphic representation of the state. Nice applications!

  7. Molly Crickman,