When Technology and Production Meet – Life in the Fast Lane
Technology continues to move at such an accelerated rate. In order to keep the consumer fully engaged, we who produce and manage the creative process, market, brand, and help to tell stories, have to explore, experience and re-educate all the time. The learning process is continual.
In our business today, the drive and push behind innovation is ‘technology’. (CGI, video, gaming, software, Augmented Reality, Interactive Paper, 3D and more) Digital, retail, mobile, social, experiential, broadcast, video, gaming and print are all experiencing significant changes and the intersection points keep moving forward.
With all the media available, are YOU successfully moving with the trends in technology?
The APC-NYC will present an evening of industry professionals from some extraordinary companies to discuss the trends taking place and how these technologies are being integrated into the brand/story, consumer engagement experience. Come see and learn what you need to know about how technology is driving Production in our business and hear from this esteemed panel of experts what is necessary to remain agile and adaptable in the fast lane of TECHNOLOGY.
Mark Benussi AKQA Director of Technology and Operations – AKQA is a leading/global digital agency that specializes in creating digital services and products.
Carolyn Johnson Google Americas Brand Activation Lead – Google is…..Google
Matt Myers Tidal Lab CEO/Co-Founder – Tidal Produces Organic Content Creations & puts Creative Control in the Hands of Influencers
Chris Searson Digital Evolution VP Director of Operations – Digital Evolution is an award-winning creative production studio focusing on the creation of commercial work
MODERATOR: Christy King Levels Beyond Inc. COO – Levels Beyond Inc. is the company behind Reach Engine, a media inventory software platform.
In our dynamic world, art reflects conditional reality, and design contributes to further development of global societies. At Parsons School of Design, rigorous practice and critical scholarship prepares students to become leading agents of commentary and change.
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