School of Art, Media, and Technology

BFACD Faculty Highlight: Brendan Griffiths

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CD faculty Brendan Griffiths is a designer and programmer based in New York City. In addition to teaching at Parsons, he is a partner in the design practice Zut Alors!, which was founded in the fall of 2008. The studio works across a wide variety of mediums, from printed ephemera and exhibition design to interaction and digital product to deliver creative solutions to clients spanning a range of industries.

Design and programming of a portfolio website for Brendan’s design practice, Zut Alors!

Jeffrey Dietch, Inc

Design and development of the primary website for Jeffrey Deitch, the venerable contemporary art dealer and advisor. The site contains an archive of 15 years of projects, using the paradigm of a windowed operating system as its organizing principle. The site’s design takes as a point of inspiration a series of illustrations by artist Ben Jones, which serve as background “wallpaper” for the “operating system”, which features a custom “pixel” typeface developed specifically for the project.

Socrates Sculpture Park

Design and programming of a website which strives to answer (via, among other design tropes, a “live” webcam feed) the essential question: “What’s the weather like at the park today?”. Retaining the park’s existing I-beam mark, the reimagined logo presents itself as “sun against sky”, a responsive system which varies across printed materials and moves through the clouds as the user navigates the website. The redesign, launched in 2014, resulted in a 91% increase in pageviews and a 279% increase in mobile traffic, year-over year.

Alexander Gorlin Architects

Design and development of a portfolio website for Alexander Gorlin, featuring a keyword-as-navigation system. The site has helped them to reach new audiences through its ability to recontextualize their work through association and discovery, freeing it from a conventional navigation structure.

See more of their work at http://zutalorsinc.com.

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