School of Art, Media, and Technology

BFACD Alumni Feature: Christina Lu

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#FEELTHATSHIT is an immersive browser-based window shopping experience. A collaboration with my sister, Jen Lu. The theme celebrates the Memphis design movement of the 1980s, but translates that aesthetic to a more contemporary capsule collection. We designed 35 tees released on Print All Over Me, an online platform for real world collaboration and creation.

After graduating from Parsons as CD major in 2013, Native New Yorker Christina Lu interned at Buzzfeed, and later worked at IBM and Huge.

She’s worked with clients such as Bon Appétit Magazine, Coca-Cola, Fast Company, MTV, Interscope Records, Playstation and Nike and now freelances as a designer.

Cuba Skate documentary coming soon! One of the stereoscopic photos I took of one of the skaters, Claudio.

What were your favorite classes at Parsons?
One of my favorite classes was taught by Jennifer Brook. I believe the class was called Designing For Touch. It opened my eyes about designing for usability especially I was converting from a flip phone to iPhone at that time.

What did you wish you knew as a student that you know now?
Stop worrying. It’s okay to make mistakes and you can fix it. Everything you do is an experience. Later on, you can share this knowledge with your friends and colleagues who are going through the same thing.

BRUJA WEB CAM STICKERS — I designed some web cam stickers for our inner witchy/spiritual self.

Who do you look up to in the design community?
Paula Scher. She is an incredible graphic artist – and a woman!! She designed album covers, public spaces, brand identities — everything. I couldn’t believe graphic design was so versatile when I was in school. I literally followed her footsteps. I designed several album covers for Azealia Banks under Interscope Records, helped a client animate a giant 30-something-inch billboard in Herald Square, and did some brand explorations all over.

A fun depiction of workspace

What has been the highlight of your career so far?
I was in Havana, Cuba of May 2016 shooting a documentary for a nonprofit organization, Cuba Skate with my awesome partner/producer, Leyla Rosario. The storyline reveals the personal lives of Cuban skateboarders, what Cuba Skate does for the community, and why the international sport is changing lives on the island. Coming soon!

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